This just in!

GOOD NEWS: GE Entertainment is GETTING BACK the Sonic license in 2019! They LOST the license in 2017, pushing up the prices on their uncommon characters. Who will they choose as the line returns? Older items can be seen at: GE Sonic Plushes

JAKKS PACIFIC figures are in TARGET NOW 01.12.20 - First Wave Bendy Shadow, Sonic, Tails, Knuckles/2nd wave Eggman, MS, Super Sonic.

BEWARE of FAKE SONIC AMIIBO figures - ONLY Sonic is official - any other Sonic character is NOT a real Amiibo = don't buy it.
Tomy GOT the Sonic license for modern, Boom & classic lines for plush & figures and LOST IT in 2019.
FAKE FANG warning. Fake Fang/Knack plushes are all over ebay. See the Bootleg Guide on how to avoid him before you bid!

SonicGear appears in an article on Sonic Merchandise! Be sure to read it at The Sonic Stadium.

Announcements & The Latest Updates
Normal Old & New Update 09.13.20
This update has a mix of old & new items. It's in with the...old at Sonic 2 Beach Towel, car Racing Team Shirt, an Old Bootleg, & a Complicated Calendar. Then see the new with the Kura Meal Prize Items, a GHZ Backpack & more Display Figures from Boom8.
Regular Normal Update 09.07.20
Update is back to normal with an ok variety. There are 2 Movie items, a Just Funky Mug, a Really Rare but dumb Squirt Gun, quite a few new Bootlegs to avoid, 2 more Mutant Gear, and a look at an odd CG Post Card Set.
Lots of UK Update 08.30.20
The spotlight is on the UK this week! First see an odd old Housewares Mug, then a Big Box at Smyths, next a Tails Electronics item, an Impractical Cap, and the new Crossbody Bag, and an Old Stationary Set. However Bootlegs are lurking, the USA gets an Old Sonic Kite in package.
Old, New & Renewed Update 08.24.20
A nice update that's back to normal with nice variety too. There are 3 wacky Bootlegs, a NEW Playset with action features, an Old Electronics Headphone, a Joypolis Keychain Set, some Bad News for Stretchy, an Interesting Old Clock & the Tale of a Restored Statue.
Even More Items Update 08.16.20
Yet another week with loads of stuff, get started fast as there's lots to see! First some strange Tubbz Ducks, then Figma Accessories, some Very Old Slippers, a better look at an Old Apple Zone Drink, then a whole section plus prizes to win with G-Fuel Sonic Drinks! (Sonic Fridge!) See several Bootlegs including...a good one? Next is more Jakks Pacific figures (NEW 2 inch line!) & an Amy sighting at a Korean Baseball game. Stretchy Sonic also re-appears.
Deluxe Update 08.10.20
More merch, more updating. Sonic is apparently seeing a surge of popularity? Time to start the fun in Germany Items, then 2 Boom Figures, and 3 Japan Clothing items. Then there's an Iridescent Bag, & biggest news REAL ACTION Figures are back! See 'em all! Next Dollar General gets DVDs, theres another Calender of Crud entry (Valentines), some Shapes Erasers, & 2 annoying bootlegs to avoid.
Even More Stuff Around-The-World Update 08.02.20
Sonic Merchandise is practically raining down photos lately so this update is also extra big, more than double size! Go around the world too! There are 8 Japanese Sonic Ties, 4 Different UK Tooth Brushes, an Acrylic DJ Decor, Netherlands Comic Comparison, a Finland Comic, then some Italy Pencil Cases, fan event USA Sonic Sushi Celebration? USA Socks 2 Pairs, an Australia Photo Frame, some Boom DVDs and finally a Pin Pair.
Large Clothing & Variety Update 07.26.20
Another that's larger than normal, this time with clothing & variety. Kohls continues this week with a PJ 4 Piece Sonic Set, TWO different sets of underwear, & possibly a Little Tee. A Sonic School Set made Amazon's best seller! See what is a Magical Mosh Misfit, a Bike Helmet UK, a Big Nose Bootleg & finally a mysterious stretchy Sonic.

GE Got the Sonic License back, you may be able to buy Characters Now at GE Sonic Plushes

Don't Use Ad Block on SonicGear mini-article also gets an update with pictures to help explain it.