This just in!

BAD NEWS: GE Entertainment is LOSING the Sonic license in April 2017. If you want their really nice looking plushes buy them NOW anywhere you can. They made tons of rare characters including Chaos 0, Charmy & Espio. Prices are going to go way up when the license ends. See & buy them all here before they are gone: GE Sonic Plushes

Sonic Boom Tomy toys are starting to appear in discount overstock retailers in the USA like Marshalls, Ross, & TJMaxx for big markdowns!

BEWARE of FAKE SONIC AMIIBO figures - ONLY Sonic is official - any other Sonic character is NOT a real Amiibo = don't buy it.
Jazwares LOSES SONIC LICENSE: NO MORE JW TOYS - Any pending JW toy news is now cancelled. No new toy or plush will be released by JW. Info by PatMac & Sonic Stadium

FAKE FANG warning. Fake Fang/Knack plushes are all over ebay. See the Bootleg Guide on how to avoid him before you bid!

SonicGear appears in an article on Sonic Merchandise! Be sure to read it at The Sonic Stadium.

Announcements & The Latest Updates
Regular Update 08.15.17
This update is fairly normal...as it has several categories of interesting things. First see a Prototype in an unusual place, Avoid several Bootlegs, see fan photos for the Kidrobot Sonic Keychains, a Korean Bonus Item, a strange old Quote Tee & a classic Sonic Plush.
Book Update 08.07.17
The Cook & Becker Big Sonic Coffee Table Art Book is the star of this week's update with photos, a hands-on review & a video of the special edition. After that, see a Boom Backpack, a Ripoff Game, some Drop Dead Extras, and a Chill Glass.
Return of the Update 07.30.17
After skipping, the update is back & brings more modern stuff! Start off with a Pint Glass, a detailed & nice Lanyard with Charm, & a pretty standard Spencers Sonic Tee. Then see a Boom Wallet & Funny Fan Costume. Last, get a look inside an Old Art Book.
USA Items Mostly Update 07.10.17
This update's main focus is actual new stuff for the USA. See the SDCC Exclusive plush, then a Cool Cup, & Snapback Slogan Hat. Next is a Suspicious Sonic you might want to avoid & a Sonic X DVD. Last is a Stitchy Coin Purse (but it is from Japan)
Going Wrong & Going Right Update 07.02.17
This week's update has things that went wrong & right. Start off right with some Anippon Sonic Shoes & a Cool Tee. Go wrong with Rouge Mutant, but right with a Wind Powered Mascot. It's back to bad with Unstuffed Sonic & then on to...ok...with European Eggman Plush.
Some New Update 06.25.17
Fortunately, new stuff continues this week with a JC Penny Tee, a...company Fan Item? (Its true) and some fun photos from E3 at USA Mascots & Events. There's also a Strange Mug & a Sonic the Fighters....Disk.
Party Time Update 06.19.17
Party like it's 2017! With another year of Modern Sonic Party Supplies! See the new designs, then a DX Phone Card & Tall Tin. Avoid a squashed bootleg & last see a new Sears spatter Sonic Tee. The blog this week has a bit of bad news though...
Do not Miss the bad news: GE Losing Sonic License- Buy Rare Characters Now at GE Sonic Plushes

Don't Use Ad Block on SonicGear also gets an update with pictures to help explain it.